Housing report for Roanoke, VA

Roanoke Affordable Housing Report:
Q1 2023

Last updated on Apr 1, 2023
Housing overview of Roanoke, VA
313,289
population in Roanoke, VA
153,564
workers in Roanoke, VA
156,644
housing units needed
Roanoke's burgeoning population and dynamic economy have created a significant demand for workforce housing. In this market report, we analyze the current state of the city's housing market, emphasizing the growing need for affordable and immediate housing.

Roanoke has a housing gap of 9,965 units; new construction is a drop in the bucket

  • Population:Across metro Roanoke the population has risen to 313,289.
  • Workforce:Roanoke's workforce has grown to 153,564, indicating strong economic growth and increasing demand for housing.
  • Housing Unit Demand:To accommodate the population and workforce, Roanoke requires 156,644 housing units.
  • Current Housing Stock:The metro area currently offers 146,679 housing units, resulting in a deficit of 9,965 homes.

Roanoke workers would need to earn an extra 25.12% to afford the median rental

  • Median Rental Price:The median rent for an apartment in Roanoke is $1,144, highlighting increasing rental prices.
  • Income Needed to Afford a Rental:A tenant needs to make at least $41,184 and pay $2,288 upfront to move-in (first month’s rent and security deposit). Typically, to qualify for a home, a landlord requires 3x rent in income, in addition to credit score minimums and eviction screening. Finally, most apartments charge an application fee.
  • Median Income in Roanoke:The city's median income is $30,837, demonstrating a significant affordability gap.
  • Affordability Gap:The affordability gap in Roanoke stands at $10,347. This means that workers need to earn 25.12% more to qualify and afford the median rental in the greater Roanoke area.

Expanding affordable workforce housing in Roanoke

So how do we house the growing population of healthcare workers, drivers, technicians, and care workers that make up Roanoke’s workforce?
Solution 1: Build more housing
Despite the evident need for housing, only 96 permits have been issued so far in 2023, indicating a slow response from the market to address this demand. This shortage has led to increased rental prices
Solution 2: Relocate workers farther outside of the city
We believe workers in our community deserve to live in our community. While some may desire to relocate further their place of work, this is not a viable solution for all workers.
Solution 3: Do more with existing housing
We can do more with our existing housing to meet the needs of the metro-area population. There are exciting developments to address housing shortages and affordability challenges by increasing housing density. Some examples include converting single-family into multi-family homes, commercial to residential conversions, housing ADUs, co-living, and shared housing. At PadSplit, we are growing the country’s leading shared housing marketplace.
Sources: Census, Bureau of Labor & Statistics, ApartmentList, PadSplit

Shared Housing is a fast, cost-effective way to scale affordable housing for the workforce

PadSplit was founded five years ago and has grown to become the country’s largest shared housing marketplace. Real estate investors, homeowners, and community partners work with PadSplit to provide affordable, dignified housing to workers.
To learn more, check out the following:
Hosting on PadSplitPadSplit impact reportRooms for rent in Roanoke